Mens First Collection represents a culture of research where functional and technical garments are unique, distinct, mesmerizing and has set out to rethink the quality for menswear.

Based on an initiative to embrace the current trends in a sophisticated manner, MENS operates on two aspects: a sub-cultural founded lifestyle store and a constant evolving retail establishment.

Each product is initiated to honour and challenge traditional perceptions of Techwear according to new requirements of use. MENS represents the personification of thought, consciousness and the mind according to requirements of use. The clothing item’s function is never just aesthetic.

All the accumulated knowledge and experience, uncontroversial property of MENS for more than 20 years, shaped their know-how legacy. This is a gratitude to each soul who have worked on this journey with love and passion.